Job Description

Weee! is the largest and fastest-growing ethnic e-grocer in the United States, operating in one of the largest underserved categories in retail with affordable access to exciting ethnic food. By partnering with local suppliers, redesigning the value chain and leveraging social buying, Weee! is reshaping the grocery business entirely. You can read more about us on Business Insider , Reuters and TechCrunch . Weee! is headquartered in Fremont, CA, and is currently available coast to coast with exceptional growth (5x YoY) across geographies, categories and ethnicities. We have raised $800M+ in funding to date from leading investors including Softbank Vision Funds , DST , Blackstone, Tiger Global, Lightspeed Ventures, Goodwater Capital, XVC and iFly. The opportunity now is to join a rocketship as we prepare for the next stage of growth, and an eventual public listing. This role is onsite 5 days a week in Fremont, CA About the role We're looking for an exceptional Marketing Specialist who is passionate about creating and delivering effective new user and community building initiatives that target the Mexican community. In this role, you will be collaborating with Marketing, Product, and Merchandising teams to develop best-in-class online and offline marketing efforts via organic social, paid media, and community/messaging marketing channels. You will be responsible for owning the Mexican new user and digital community strategy and execution, running various ongoing and seasonal marketing campaigns and partnering with Category Buyers to curate products that engage the Mexican audience. Responsibilities Identify target audiences, positioning and messaging to communicate value proposition of the platform across offline and online channels Enhance social media presence by cultivating owned media channel to drive awareness, create online communities and fuels lead generations by developing and executing impactful marketing campaigns Own paid media strategies to drive e-commerce new user acquisition, including managing online-to-offline initiatives and app acquisition campaigns Develop impactful content and creatives in alignment with content and design teams that resonates with target audience Support execution of a comprehensive marketing plan aligned with the company’s goals and strategy identified by the Market leader Collaborate with stakeholders from teams like merchandising, product, design in creating brand awareness Track the weekly campaign performance to understand trends and identify opportunities, forecast channel performance to support the development of future marketing strategies Key Qualifications BA in marketing, Public Relations, Communications or related fields; equivalent work experience will also be considered 2+ years of experience in managing social media campaigns (WhatsApp, Instagram, TikTok, etc) and digital media targeting diverse users Experience in designing and creating content and creatives to engage with the audience and align brand messaging across media channels Experience optimizing digital marketing channels to achieve sales and acquisition metrics (e.g. cost per order/new customer) Demonstrable experience in marketing research, analytics and tools to assess performance Proven capability to leverage data to drive business decisions & marketing optimization Well-organized and detail-oriented Collaborative team player and with strong problem solving abilities Self-motivated, curious and adaptable to a fast paced, evolving environment Excellent written and verbal communication skills inEnglish and Spanish Passion for food and deep understanding of Mexican culture, food, and nuances within Mexican and other Latino communities in the US. Comprehensive health insurance package, including medical, dental, and vision. PPO/HMO packages 401k, 4% company match Equity and Bonus Vacation, sick and holiday time off Monthly mobile stipend Monthly Weee! Points credits Compensation Range The US base salary range for this full-time position is $68,640 - $75,000 This role may be eligible to discretionary bonus, incentives and benefits Our salary ranges are determined by role, level, and location The range displayed on each job posting reflects the minimum and maximum base salary for new hires for the position across all US locations. Within the range, individual pay is determined by multiple factors like job-related skills, experience and work locations. Your recruiter can share more about the specific salary range during the hiring process. Please note that the compensation details listed in US role postings reflect the base salary only, and do not include any variable compensation elements. Weee! is an equal opportunity employer welcomingall qualified applicants regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status or any other basis prohibited by law. Discrimination or harassment of any kind is not tolerated at Weee!.If you need to inquire about an accommodation or need assistance with completing the application, please email us atapplicantaccommodation@sayweee.com . Accepted file types: pdf, doc, docx, txt, rtf Enter manually Accepted file types: pdf, doc, docx, txt, rtf LinkedIn Profile What languages are you fluent in? Are you able to work on-site Mon-Fri in the Fremont, CA? * Select... Are you authorized to work in the U.S.? * Select... Will you now or in the future require sponsorship for employment visa status (e.g., H-1B visa status)? * Select... If so, are you currently in a period of Optional Practical Training (OPT)? * If you are currently in OPT, are you eligible for a 24-month OPT extension based upon a degree from a qualifying U.S. institution in Science, Technology, Engineering or Mathematics? * Voluntary Self-Identification For government reporting purposes, we ask candidates to respond to the below self-identification survey.Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in aconfidential file. As set forth in Weee! Inc’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law. If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows: A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability. A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service. An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense. An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985. Select... Voluntary Self-Identification of Disability Form CC-305 Page 1 of 1 OMB Control Number 1250-0005 Expires 04/30/2026 Voluntary Self-Identification of Disability Form CC-305 Page 1 of 1 OMB Control Number 1250-0005 Expires 04/30/2026 Why are you being asked to complete this form? We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years. Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at . How do you know if you have a disability? A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to: Alcohol or other substance use disorder (not currently using drugs illegally) Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS Blind or low vision Cancer (past or present) Cardiovascular or heart disease Celiac disease Cerebral palsy Deaf or serious difficulty hearing Diabetes Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders Epilepsy or other seizure disorder Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome Intellectual or developmental disability Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD Missing limbs or partially missing limbs Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS) Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities Partial or complete paralysis (any cause) Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema Short stature (dwarfism) Traumatic brain injury Disability Status Select... PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete. #J-18808-Ljbffr Weee! Inc

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Holiday work, Full time, Contract work, For contractors, Work experience placement, For subcontractor, Seasonal work, Local area, Work visa, H1b,

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