Job Description

Overview:

We’re a boutique creative agency supporting a fast-growing Middle Eastern quick-serve restaurant in Paterson, NJ. We’re looking for a culturally fluent, visually creative  Social Media Manager to lead the brand’s Instagram and TikTok content strategy — someone who understands how to create scroll-stopping food content with consistency and heart.

This is a hands-on role where you’ll collaborate with our internal content creator and project manager, taking raw content and turning it into engaging weekly posts and storylines that speak to a loyal, hungry audience.

Responsibilities:

• Create and manage monthly content calendars (3–4 posts per week + stories)
• Write on-brand captions with occasional use of Arabic food terms or cultural references
• Select and organize content from Dropbox libraries for use in posts and stories
• Collaborate with photographer/videographer and shoot assistant (remotely or on-site)
• Post consistently via Meta Business Suite and monitor basic engagement (likes, DMs, etc.)
• Attend occasional shoots if local (nice-to-have, not required)

Ideal Candidate:

• 2–3+ years of social media experience (restaurant or food brand preferred)
• Strong copywriting skills with visual taste — you can  see the post before it’s made
• Familiarity or fluency in Middle Eastern or Mediterranean cuisine and culture
• Independent, detail-oriented, and creative — can follow a brief and add ideas
• Based in NJ or NYC metro area preferred (shoots take place in Paterson, NJ)

Bonus Points If You:

• Speak Arabic or have roots in Levantine or North African food culture
• Have personal or client-side experience creating for foodie, lifestyle, or hospitality brands
• Are comfortable editing basic Reels or guiding shot angles/crop with a content creator

Tools We Use:

• Slack, Canva, Meta Business Suite, Capcut, Dropbox (training and access provided)

Pay:

• $30.00 - $45.00 per hour

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